Why We’re Taking a Different Approach to Black Friday This Year
As a small business, we’ve always felt a bit like a little fish swimming in a big pond—especially when Black Friday rolls around. It’s that time of year when inboxes get flooded with "too good to be true" discounts, sales seem to last forever, and the pressure to keep up with the retail giants is relentless.
But here’s the thing: we’re not about following the crowd, and we’re definitely not interested in shouting to compete with the big players. We know that this season has become all about overconsumption, and we don’t want to feed into that narrative. We want to do things a little differently. That’s why this year, we’re introducing something special just for you, our loyal Noisy Clan supporters.
Introducing: The BLACK FRIDAY BACKSTAGE PASS 😎
We wanted to give back to the people who’ve supported us, not just with words, but with something tangible and meaningful. Instead of throwing out blanket discounts and slashing prices like crazy, we’re inviting you to our Black Friday Backstage Pass—an exclusive experience for those who’ve been with us through thick and thin.
If you’re reading this, it means you’re part of the inner circle! You’ll have access to secret discounts on website bundles that we’ve carefully curated. These aren’t the typical "one-size-fits-all" deals you’ll see everywhere else. Instead, think of them as a quiet "thank you" from us to you for helping keep our small business alive and thriving.
Why Are We Doing This?
Every year, the sales get bigger, the promotions louder, and the days leading up to Black Friday feel more overwhelming. And for small businesses like ours, that can be pretty daunting. We could try to compete in the race to the bottom, but that’s not what we’re about. We value community over cutthroat competition, quality over quantity, and relationships over one-time transactions.
By creating our Black Friday Backstage Pass, we’re choosing to focus on what matters: you, our supporters. You’ve been here for the journey, and we want to make sure this holiday season feels special—not because of the size of the discounts, but because of the appreciation behind them.
At the end of the day, Black Friday is about much more than just sales—it’s about connections, gratitude, and community. And that’s exactly what we’re focusing on. Thank you for sticking with us and supporting small businesses. Your support means the world, and we can’t wait to show you what we’ve been working on.
So, will you join us backstage? 🎶
